Search Console (aka Google Webmaster Tools) is a must-have tool for all business owners, webmasters and/or search engine optimizers. The top reasons why you need GSC:
- Get alerted to any issues Google finds on your site
- Analyze the search keyword and click data from Google
- Test whether Google can understand your content and site markup
- Submit sitemaps to Google
- Monitor how your site is indexed and its organic search performance
